Internet Business Analysis topics included in the study
Availability
Much of the time this is taken for granted, the successful web
business should be readily available to its audience and the starting point
usually is a Search engine or web directory.
Presentation
This is the way you show your content to your audience. You
should consider the hardware and software they will be using to see your site.
Design
Although design is often thought of in terms of aesthetics, i.e.
"That's a pretty page" or "I like that typeface," good design is functional
rather than decorative. Good design is reader-and message-oriented. The
correctness of every design decision is solely related to how effectively the
design solution chosen enhances the reader's willingness and ability to
understand the message.
Web Elements
This section list the tools or elements that must sites should
consider to have. They are to ease navigation, maximize the opportunities
for feedback and contact with your audience.
Content
It may be the most important reason why traffic, audience or
customers will reach to you and your Web Site.
Market
Market, audience, users. You should have designed your Web
Site with them as target. When we do a Business Analysis we check that
there is a clear market definition as well as all efforts are tailored for that
audience.
Technology Base
Your technology base should be up to date and ahead of your
competition.
Business Model
The Business
Model is the framework for your organization to deal with your customers.
It supports the reasons behind your client's actions. If it is appealing
for them and you support it properly, then you have good chances to succeed.
Web Business Performance
Regardless any efforts and circumstances, the bottom line is if
your business is and will be making any benefits. Pretty obvious, but many
dot companies did not measure them properly based on the assumption of market
share first.
Competitiveness Rating
An important factor to consider is how competitive you are.
Usually when you get online you might find that your competition is not the same
as your offline competitors. After all you may face global rivals which
may turn to be good options for your online customers.
Overall Strategy Indicators
How do you rate compared to global online competition? The
following issues are commonly addressed by the top players online.
The Business Analysis will measure your overall rating.